Joico K-PAK Color Therapy Color-Protecting ShampooThis color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antioxidantrich African Manketti and Argan oils, you’ll actually help extend the life of your shade’s vibrancy* and fight future damage every time you wash.• Gently cleanses color-treated hair• Improves elasticity & shine• Helps restore and protect hair• Maintains over 82% of hair color after 18 washes• Against combing breakage on damaged hair vs. a non-conditioning shampoo when used with K-PAK Color Therapy Shampoo & ConditionerHow to use:• Lather, rinse, and repeat if desired.• Follow with K-PAK Color Therapy Conditioner.
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